Copy Compass – a South African SEO Plugin

Copy Compass - Content Analysis WordPress PluginIf you dont already know, Copy Compass is the latest project under the wing of the newly branded digital marketing agency, Talooma. Copy Compass is a WordPress plugin that analyses your copy to best search engine optimisation practices. it provides you with in overall score as well as highlights key areas that may need optimising within your copy.

Copy Compass is the ideal plugin for your blog or website. It allows you to optimise your copy in line with generally accepted SEO best practices.

It is ideal for the casual blogger or the more serious blog master or website owner who wants to ensure his content always ranks well within the search engine results pages.

For many months I have been wanting to release a meaningful WordPress plugin that can actually compete with the international big boys and I believe Copy Compass may just be able to do it.  Many hours worth of research, practice and a whole heap of overall brain cell usage has gone into this plugin. Copy Compass was originally developed in my spare time as an in-house tool for Talooma which was meant to increase the quality of copy, in terms of SEO, and to help our customers rank higher in the search engine results pages. Upon using Copy Compass internally, most of our articles and content have climbed the ranks substantially and much progress has been made.

The complete plugin is not available as yet and only a scaled down version of the plugin has been released into the market. This version includes functionality such as the following:

  • Monitor your reading ease score: This is an indication of how easy or difficult your text is to read.
  • Monitor your gunning fog index:  A useful representation of what grade level you need in order to comprehend the text (eg: Grade 7, 8 etc)
  • Keyword Density: All online marketers know the importance of keyword density and how it can affect your rankings.
  • Basic SEO principles: Copy Compass monitors some basic principles needed to do well in the rankings.

If you have any ideas, suggestions and/or comments about Copy Compass, please do not hesitate to make use of the form on the site. All feedback is welcome.