It’s surprising how many companies in South Africa are not yet clued up with what they should really be doing online. Apart from everyone jumping into bed with social media, SEO and PPC experts to get as much traffic to their website as possible, they forget about the last crucial step in their online marketing [...]
Tag Archives: ppc
May 3, 2012
May 3, 2012
Conversion Optimisation: A simple, pragmatic approach to increasing sales online.
It’s surprising how many companies in South Africa are not yet clued up with what they should really be doing online. Apart from everyone jumping into bed with social media, SEO and PPC experts to get as much traffic to their website as possible, they forget about the last crucial step in their online marketing [...]
February 16, 2011
Secrets of an awesome AdWords Campaign
How many of you actually know that you are running a truly awesome Google AdWords campaign? Not many, I presume. What’s even more frustrating is not being able to benchmark yourself against your competitiors or to be able to see how they’re running their AdWords campaigns and if they’re better than yours. Stop nitpicking and [...]
Who am I?
Nick is the owner of Code Cabin, founder of myScoop and co-founder of AirWeddings. He has an extensive history in programming and digital marketing and has worked on some of the largest websites in South Africa. Nick shares his knowledge and insight on his personal blog, nickduncan.co.za.
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